YouTube icon
But hold on... What do you intend to offer?
Deciding which area to focus your business on is challenging, but we're here to assist you. We've created a four-step guide to help you create and distribute the appropriate contents for your business.
1. Look in the mirror
The way you choose to define your niche will depend heavily on your areas of expertise. Are you an expert in one particular field, for example, cooking or investing? Or gaming? What do you like to do with your free time? What is something you are passionate about?
With the answers to these questions, you'll have a clearer picture of the things you're bringing on the scene. Then, you'll be able to dive deeper into the topics that interest you the most, and exclude the ones you're not as interested in. Check out The CreatorU Product Creation Masterclass on CreatorU to refine your product ideas.
2. Explore your competitors
Once you've picked a general topic, make an inventory of the words and phrases that people might be using to explain the topic. Then go to Google and conduct some further research. Find out what other internet-based firms are doing to sell their products within this area and also see the top-selling products they offer. This will give you an insight into the methods used by profitable businesses in your area and help to avoid a crowded market.
Check out the "Zero to Sales" Training Webinar for CreatorU for greater details on the process.
3. Find your niche on the market
After researching similar businesses Look for any gaps in their content or solutions that address customer issues that aren't being filled by your potential competitors. For example, maybe your specialty is teaching people how to cook at home. There are plenty of cooking blogs available at no cost, but how many of them offer customized meal plans? Are they able to meet the specific needs of a particular diet?
Your company should target a niche in the market which requires your knowledge and expertise. The more targeted the market is, the more pertinent customers will be able to find your products and offerings. Watch Finding Your Hook on CreatorU to learn more.
4. Put your plan into action
Once you've narrowed the areas of your expertise, scrutinized the competition and found the right niche for you, it's time to begin building your content and selling your products on . Take a look at The One Page Masterclass available on CreatorU to learn more about creating your sales page.
Want access to more courses like the ones mentioned above? Sign up for CreatorU today for exclusive access to professional-grade guides and courses from the most successful creators.
This is what you've got!