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Jun 9, 2022

The availability of a variety of payment options is essential in gaining customers and increasing sales. Which online payment options are the most well-known? is here to help you choose which payment methods your website should be accepting

Payment Type: Credit Cards vs. Digital Wallets

Payment methods are diverse and includes credit cards, debit cards and digital wallets. What's the method that customers prefer when shopping on the web? It's the 2021 Global Payments Report from Worldpay unpacks the 2020 payment method information for online shopping so that you'll be able to discern which one the majority of buyers choose:

  • Digital and mobile wallets: Digital/mobile wallets--such like Apple Pay, Google Pay and PayPay -- have taken the top of the list as the most sought-after choice for payment options for all over the world, having a stake of 44.5 percent of the sales on the internet.
  • Credit Cards: In 2nd place, credit card contributed 22.8 percent of all transactions online.
  • Debit Card: Transactions made with debit cards came in third place as the most-loved choice in the market and accounted for 12.3% of global transactions made via the internet.

These three top payment methods were among the top choices when it comes to purchases. They were closely followed by bank transfer (7.7 percent) and Cash on Delivery (3.3%) and Charge & Deferred debit card (3.3%), Charge & Deferred Debit Card (3.3  percent), Buy Now and Pay later (2.1 percentage) Direct Debit (1.2 percent) and Pre-Paid Cards (1.1 percent)) PrePay (0.9%), PostPay (0.9) in addition to PrePay (0.4 percent) and various (0.4 percent).

If you're seeking to use the most well-known payment method, Digital and Mobile Wallets are the best option to utilize!

Which Digital Wallet is the Most Well-liked?

The competition to become the most popular electronic wallet very competitive, with no clear winner in the moment. As it's a novel concept within the market the reports about digital wallets vary starkly between sources. There are currently no solid and reliable indicators that are consistent regarding the use of the wallet or its volume of transactions. But a survey conducted by the Investor's Business Daily worked to uncover which online wallets are popular among customers. Here's what they discovered:

  • Apple Pay was the most utilized digital wallet and had the highest satisfaction rating at 78.7 percent.
  • Zelle was second having a client satisfaction rating that was 76.3 percent.
  • Amazon Pay was the third most used wallet on the web, with a the satisfaction score of customers at 73.5 percent.
  • PayPal is closely monitored with a satisfaction scores of 73.0 percent.
  • Google Pay took fifth place and scored a high customer satisfaction, which was 71.1 percent.

Overall, people seem to be affluent towards their preferred payment options. For example, Apple Pay is popular for iPhone customers, and Samsung Pay is liked by Samsung users. There is also a strong indication that many customers who purchase online use multiple digital payment platforms.

What's the importance of the technique of payment?

How important is the payment selection you have available? Naturally it is important to accept the customers' preferred payment method will make sales much easier and leads to higher profits for you. But why is this? These are the most important reasons for your customers to choose their preferred payment method

  • It is possible that customers are hesitant to think about alternative payment options or register for a new payment platform.
  • The more time that a consumer is thinking about their purchase the more likely likely to abandon their purchase. In the end, online shopping has become a billion dollar business, according to finder.com.
  • In certain instances, customers aren't able to use strict payment procedures for example, in the event that you can only accept payment through a payment system that is not available in the country of their choice.

Each payment method accepted by your business opens possibilities of new revenue sources, audiences and clients. With the aid of a processing company, you will have it is possible to add various payment options to accommodate all of the options your clients prefer.

How do you incorporate Multiple Payment Methods?

If you are building an online enterprise, it's essential to choose the right platform which supports an array of payment choices. For instance, it can allow customers to access Stripe, Apple Pay, Google Pay, Visa, Discover, Mastercard, American Express (Amex), PayPal as well as many more!

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