Why a service-based business Should have an online store

Jul 29, 2023

If you're selling services, you know the significance of having any kind of online presence. It allows you to reach customers and shows that you're professional and gives valuable information about your services, and provides an opportunity to promote your company.

Are you thinking about the idea of creating an online store to sell the products or services you offer? Online stores are an excellent instrument for more than product-focused companies. These stores also aid firms that focus on service to be more efficient, make more money and make customers happy.

We will look at reasons that shopping online is an ideal way to market your product and learn how you can integrate an online store on your WordPress site.

A business which is built on the provision of services requires an online store

1. Pay quickly and easily

It is often difficult to manage payments in the context of a service-based business. It can be difficult to deposit checks and remembering to send an invoice and then follow up on it, and handling payment information that come from various source.

However, listing your service online can make it simpler to control the process. In the case of example If you are a graphic design services, there might be a "product" listing that includes logo design, one listing for business cards, as well as a fourth listing for drawings which you could make. If the customer wants to have a logo designed the design, they can pay for the design in advance on your website. This means you're not left to send invoices, coordinate payments as well as follow-up.

This makes it easier for your customers. Customers can make payments for your services at the office, at their homes or via their cell telephone at any time. If you permit different payment methods, they are able to use credit cards like PayPal, Apple Pay, Amazon Pay, or whatever's the easiest for them.

services listed on yourbenefitstore
Photo (c) https://yourbenefitstore.com/

For example, YourBenefitStore.com, an insurance company, listed all of their individual plans on their site. Customers can browse the complete listing at once before deciding on the one they want and select their different choices of coverage. Everything is simple and easy for both the firm and for the consumer.

If paid advertising is part of your marketing strategy, you can also direct interested leads directly to the product's pages and buy your products without having them to send an email or dial the telephone.

2. Manage recurring payments

As with many businesses which are service-oriented, you could charge monthly or annual payments for maintenance plans. It is important to remember that you must submit your monthly or annual payments. is a pain if there isn't, then you may miss out on some revenue.

3. Cost of upgrades for service

extra options for airport parking
Photo (c) https://www.civapark.com/

CivaPark CivaPark, an indoor and secured airport parking facility, offers enhancements like clean-up of cars and gas refills. Upgrades are accessible for customers on an individual basis, but they're great attributes that make services unique.

4. Set up a portal for customers

If a client purchases any of your items, the purchaser will gain access to a webpage for their account. For physical items such as this, the site will permit them to view shipping information or review orders, as well as edit and modify them. With a few modifications and just a couple of clicks it could be used as a valuable customer information portal!

For example, if you're a financial adviser, you might develop a form to ask some simple questions about your client's finances, with a reference to investing smartly along with a collection of instructional videos that will aid in the formation of your staff.

5. Make plans

ShadowTrader services listing
Photo (c) https://www.shadowtrader.net/

If you'd rather have more control, or to inquire regarding the needs of your customers prior to arranging an appointment, you could make an appointment available for sale as it is a service, and call the client following purchasing. This is exactly what ShadowTrader gives through its consultations with one-on-one on stock. Instead of providing customers with the choice of choosing an appointment on the site, they're capable of choosing to purchase the service, then get in touch directly with one of the employees to schedule an appointment. It's important to decide what is the most beneficial solution for you and your staff.

6. Offer online classes

You're an expert in your field, regardless of what it is: web design, interior design, watercolor painting, or baking. Have you considered sharing that information with those who would like to develop their talents?

7. Everything is handled from one location

If you're currently operating your website on WordPress and are creating new information, updating your business's data, accepting contact forms as well as adding a bill-paying process within the same system can increase the efficiency of your site.

On the same dashboard you've already mastered, it is possible to display your offers that you can process payments for your customers, then refund them, and manage clients. It's seamless!

8. Show your offerings to the world in a manner that is pleasing

The most satisfying advantages of selling services is the fact is that you are able to present all of your offerings in the most captivating way.

grid showing options for guided motorcycle tours
Photo (c) https://motorcycletourspuertorico.com/

9. Effectively market

Selling your product online gives you the chance to use better and more efficient strategies for marketing. For example, you can:

  • Emails are sent out that include recommendations as well as coupons based on your previous purchases and interests.

These marketing strategies could result in more sales and more satisfied customers.

How to setup your store-based business

How do you begin selling online services? If your website is built on WordPress then you're just one step further.

1. Configure and install

 setup wizard

First, you must install it, which you may do by clicking the Plugins tab Create New within the WordPress dashboard, and then searching for "." After you activate it and select"Activate," you'll get taken through a wizard that guides you through the initial configurations that are specific to your requirements.

2. Display and promote your service

Add each of your products in the form of items by following this step-by-step tutorial. It is most likely recommended to develop virtual items which don't need shipping however, you can also create your own items

  • Simple. A simple service, but it doesn't provide any choices, like 30 minutes of massage, or a one-time appointment.
  • Variable. This service offers options such as drycleaning services that offer pants, shirts, or suits.

3. Accept payments

4. Add additional services like reservations, or subscriptions

Are you looking to take recurring payments or schedule appointments paid for or sell classes? It's a must to use an extension most of which we covered in our last post. Extensions are essentially plugins designed specifically to enhance the capabilities of .

5. Sell to your customers

If you're prepared to sell then it's time to promote your products and services to potential buyers as well as existing clients! There's a myriad options to market your services and products, but the most effective option is likely to be the combination of several approaches. Below are some of the options to consider:

Enhance efficiency and earn more

An online store that allows you to sell your services can be the ideal method of streamlining processes, earn more revenue, and also keep those customers who are already loyal. It's better than , where you have the greatest flexibility and convenience by using.

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