Use Competitions to promote Your Member Site
If you're trying to find methods to promote your membership website and expand your reach, running an event might be the best option. There are numerous strategies to increase the amount of visitors to your website, however contests and raffles are highly efficient.
Contents Toggle
- Advantages of Participating in Competitions and Contests
- Get a Larger Viewing
- Boost Social Media Following
- Increase Web Traffic
- Increase Your Mailing List
- Encourage Discussion
- Promote Your Membership Product
- Important Points to Take into Account before launching a competition
- How do you run an Event for Your Website
- Contests & Giveaways by Fatcat Apps
- Comment Contest
- Free Prizes Draw Competitions
- Final Thoughts
In this post we'll go over the advantages running a contest on your website in order to improve its popularity and provide some advice on getting to the point of starting.
Advantages of having competitions and contests
Before we go over the equipment that you can use to assist with running a contest through your membership site Here are some advantages for organising an event.
Increase your reach for a larger audience
If entering your competition requires the contestant to post your web page via social media, or other platforms and to reach out to a wider audience could be the main advantage of running a competition.
Some contest management solutions allow participants to submit entries contestants via social media platforms, including tweeting and sharing of your posts, which gives contest winners the opportunity to win.
Each social media post can put your site and membership services into the hands of members or visitors, therefore it's beneficial to incorporate the use of social media into your contests.
Boost Social Media Following
Building your social media presence is a worthy goal itself. If you are using social media activities to let your visitors enter the competition by letting them following your page in order to take part will naturally boost your followers. already have.
In order to increase traffic on websites
The right contest can be sure to increase traffic on your website. One way to do this is to make the entry process to your website include any kind of promotional effort by participants. Furthermore, a fantastic contest offering a winning prize can become a newsworthy activity as a whole. Offering a prize for an excellent contest could give you an opportunity to reach out to important blogs, influencers and other key players in your niche with a prize to discuss that the people who follow them might be drawn to.
This new advertising strategy could increase site traffic, offering the possibility of converting the newly registered users into members or subscribers.
Expand Your Email List
When those new visitors are included on your list of mailing lists to enter the contest, start putting your email system into action and begin offering great content to your new members. After your leads have been warm, you are able to send them a link to your membership program. them.
Encourage discussions
Another method for running contests is to pick a winner from everyone who has left a comment on the blog of your website. Because comments can lead to discussion about your website and its products, It is worth putting in the effort to get customers to share their views.
Promote Your Membership Products
Last but certainly not least is that having a contest could help you promote your membership program. Create a contest which will be newsworthy and that other members in your industry would like to spread to their customers, or holding a competition with an entry process that includes promotion via social media and promotions that you can use to market your membership services.
The most important things to consider prior to Running a Competition
Before you launch your very first contest There are a few things to be aware of. First you should try to sit down for a time and think about the prize you'll be giving away.
Will you offer one winner or runners-up prizes too? Access to your contest for free or at a reduced price through your membership program is the best option. If you're looking to market your contest to existing members then you'll have be thinking outside the confines of.
Be sure your prize that you award is appropriate for your target audience, while you also want it to be something people will want to post on social media, and also create a buzz around their brand. Also, make sure your budget for prize money is in line with your expectations of the event and its outcome.
It is possible that the contest you enter will bring more people to your site. If this happens, then it's important to ensure that you've developed systems that manage this added visitors, but also maximize the benefits.
Do not forget to setup web analytics in order to monitor the performance of your competition. An absolutely free tool such as Google Analytics can allow you to determine if your website is seeing more visitors, and from where they're coming from, as well as the activities they've performed on your site.
How do you run a competition for your Website
If you're utilizing WordPress to host your membership website and making use of WordPress for your membership website, it's more simple than regular to organize an occasion. There are a number of free and paid plugins designed specifically for this kind of event, all you have to decide on is the right tool to meet the objectives you're trying to achieve. Here's a quick review of a few famous WordPress Contest and competition plugins.
Promotions and Contests conducted by Fatcat Apps
The cost-free contests and giveaways plug-in can be create and manage an event that requires your participants to submit their email addresses for entry. After the contest's end date is reached and the plugin has completed its work, it'll pick a winner at random. Due to IP tracking as well as the use of cookies, the plugin has the ability to stop the fraud of contests.
If you're searching for an easy and straightforward way to get started with contests on your WordPress website, then the plugin you choose is an excellent choice.
Comment Contest
The no-cost Comment Contest plugin helps in the creation of discussion about your blog posts. When it is enabled, the plugin allows users decide on which of your blog's posts included in the contest, before picking the winner. Because submitting a article is the sole requirement to participate in the contest, it's likely to get a large reaction from your readers.
Contests for No Frills Prize Draw
The Free plugin permits you to begin hosting competitions on your WordPress website for free and you can upgrade to a premium edition as well as unlocking additional options.
By setting the options that you can choose, you will have the choice of deciding on what contestants need to take part in the contest. For instance, they could have to type into a message, responding to an answer to a question that is multiple choices or simply pressing enter. The winner is chosen from the plug-in. It's up to the winner to go to the winner to accept the prize.
If you're really looking to get at the bottom of the ocean by participating in contests and challenges The KingSumo Giveaways plugin may be costly, but it is full of features.
Final Reflections
If all goes according to plan however, competition from other companies could increase traffic to your website, and increased exposure through social media channels, as well as the addition of more participants in your business.
Have you got any queries about running a competition for your site's membership? Let us know in the comment section below.
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