The production professional's guide to designing and recording an educational course
In reality, creating online courses involves many hours of labor and could be an extremely time-consuming process, particularly if you are producing a significant amount of educational video. What are the best ways to assist you with the design of your course and production? Stories to tell
Elise London, our expert in video production, who creates every one of our marketing and in-house courses She explains that the main thing in creating interactive course is to use narratives in preparing and communicating specifics.
Being able to discern what is the most important tale to tell and the reason for the issue as well as organizing your course according to the style of storytelling that tells of hero's tale is an essential aspect. Here's what you must accomplish so that you can create your own thrilling online video-based training program along with the necessary equipment.
Jump ahead:
- Find the best place online to utilize for the purpose of teaching.
- The design and structure of your online classes you provide
- Shooting your course video content
- Ready to design your online course?
Choose the right subject matter to your online education
It doesn't require a unique concept to design your own online class.
Select a topic which is sought-after. An in-depth understanding of your company's objectives and markets it's targeting are beneficial. Here's how:
Find out what's resonating.
Make use of tools for data analysis such as Google Analytics to find high-performing written pieces. Maybe you'll discover an eBook on a specific area that was extremely successful? Consider expanding it into a detailed video course.
There is also the option to take a look at your subscribers' lists of emails to discover the topics that they would want to learn more about by taking online course on. This survey could be sent to other the online social networks (if there's an active user on the site) in addition to groups you're associated with.
Remember that the objective is to choose an area of study that your audience is interested in.
Do it deep and not large.
What can you accomplish? Examine the challenges your audience faces when tackling an issue.
You can inquire:
- What challenges are our readers confronting when they try to solve the problem?
- Are there feelings you feel are that overwhelming, we need to assist to get over these?
Live streaming, for example it could result in anxieties at the beginning of their first time live streaming. An instructional course on this subject will include "How you can quickly set up live streaming so that you don't get overwhelmed."
One of the best suggestions you can make for your course's name is to use the word "course"
When you're thinking of names for your project, consider the experiences your target audience has to say with regard to the problem you're trying to overcome and integrate that in your program's title.
Designing the structure of your online course
Elise recommends using the hero's journey in order to define the online program of instruction. It consists of:
- The answer to issues that students face. Find these by knowing the questions people ask about your course's topic.
- Aid them in conquering challenges and finding ways to solve them. Now is the time to split the lesson into videos and segments where each lesson will address questions.
- Then, they'll get to see the possibility of this transformation. Provide them with additional tools like checklists, templates, and other forms that will assist the process of applying what they've learned.
This is the way to identify your target audience's requirements and questions to organize and design your program:
Ask your audience members questions about research
Instead from making assumptions, take these steps:
- Search Reddit as well as Quora for a listing of frequently asked questions.
- Surveys and calls to learners to answer questions directly.
- Answer questions from customers who reach out to support and sales team to get the answers to questions frequently asked.
- Search the pages that list bestsellers on Amazon for a greater comprehension of the issues they tackle with regard to the subject.
If you've conducted webinars on the topic of your course it's also possible to look over questions people have to ask for details to assist you in conducting your own research.
The topic of the class into buckets

The next step is to take into consideration the challenges and concerns that your readers face and divide the subject into segments of narrative which build upon each other in your journey to the learning journey.
"Instead of saying 'We're going to teach students via Interactive Studio' (which is an expansive and hard to grasp) Instead, you should say "We'll teach beginner, intermediate and advanced capabilities.' This means that the subjects will be taught from one of the three fields." Elise London, Senior content production manager
Simply put the simplest sense, you must break "disparate notions" and then put them in buckets in order to make certain that when you look at your plan from the distant distance, it seems to be less intimidating."
Tips to organize your class
It's crucial to determine the curriculum structure that will meet the students at every stage throughout their education. It's easy to share too much information and create confusion for students due to the temptation of inexperience (a mental bias which assumes that your students know the same things as you do). Be sure to review your curriculum for a clear and simple learning experience.
Make video lessons
- Be sure to address the students' concerns in relation to the problem that video classes can solve.
- Give solutions to the issues that they're facing.
- Record the video and offer further resources to aid students in their transformation.
Videos that feature script-on demand
pro tip

Shooting your course video content
Equipment is required.
In order to get an excellent manufacturing equipment kit along with the set-up needed for an effective production setup, you'll need these items:
- Camera for a microphone (two at a minimum) as well as a three or four-point lighting kit
- Learn Management System (LMS). This software is used to store videos, which makes it accessible to learners. Examples include: Teachable, Podia, and Kajabi.
- . A platform online for video that lets you create a video that is free of ads, make changes and even add interactivity into instructional videos. Uploading your videos is possible to your LMS.
- Teleprompter. Display device that displays scrolling text on the screen, that makes it easier for people using the screen to capture videos.
- The music pedal. A budget-friendly keyboard which can be controlled via the foot, which allows users to alter the orientation of the screens.
Making the perfect video-making set
Elise suggests:
1. Beware of fluorescent lights that are overhead sources
The harsh shadows may affect your appearance. In some instances, light bulbs flash creating a green shade as well as altering footage quality's frequency.
2. Recording in complete darkness, with no natural lighting
The lighting of the natural surroundings can change throughout the daytime. If you're recording continuously for extended periods of time, and the light quality of the video doesn't appear uniform, Elise warns. It's also an issue when you're looking to modify parts of your video shifting from one section to another one.
3. Set your cameras at different angles
A second camera won't "just add a different dimension" to your editing (which can be helpful even when you're working with scripts or when you're capable to do it all in one sitting) It can however assist in breaking up the monotony of students looking at the faces of instructors."
"More crucially, a second camera is utilized to conceal cut-outs," Elise adds. "So when you're making an presentation that doesn't go out in a single go and you'd like to conceal the edit, one method through that the cut could be concealed is making use of B-roll, or simply cut on an additional camera."
4. Clean, clutter-free background
Do not use bright colors like magenta, yellow and orange as they can create reflections in the color and cause distraction for viewers. Use neutral tones for your background like darker blues, grays or soft white instead. These are great for photography as well as being comfortable for your eyes.
Recording your online video course
The process of recording could be stressful. If you've invested your time in planning and preparing your course, filming isn't an issue.
5. Be sure to utilize an automated phone prompter
Teleprompters will help you avoid becoming stuck in the computer screen while trying to recall which part you have to keep in mind.
It makes recording simple and reduces the time spent editing "it can also enable you to maintain eye at your camera as you look at the screen of the teleprompter," Adds Elise.
6. Utilize a pedal for music to switch between slides
"Instead of using a mouse or clicker that is visible to your hands, consider using an electronic musical pedal that can change the slides you're playing. It's basically a USB Bluetooth keyboard with a left and right. Using it means the presenter doesn't need to hold the mouse or keyboard for the sake of progressing with through the gadget."
You can edit the videos that you have to edit is a breeze.
Try to cut down on the length of your editing, and ensure that you have the best viewing experience with these expert tips:
7. Do a brutal edit
8. Incorporate B-roll to maximize participation
One way to break the monotony of talking head footage is to switch between cameras frequently.
Furthermore, you may incorporate animations, graphic slides, slides along with videos you've made or customized to provide an enjoyable educational experience.
9. Layers of interactivity
- Enjoy a build-your-own-learning path
- Look over the video hotspots listed below to dig into other teaching tools.
- Jump between sections relevant to the contents of the video (useful to make video onboarding in-house)
Interactive videos boost viewer engagement increasing retention. Also, you can test your students' knowledge through making video-based tests with Interactive.
Do you have the skills to develop your own online education course?
Designing a video course your audience loves could be described in the following manner:
- It is important to pinpoint what issue you are trying to address
- Converting the information into a coherent story
- Following that, arrange the information in such a manner that is simple to follow and digest
Do not forget that using the right equipment will ease the task of creating high-quality videos which provide a stimulating learning experience.
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