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The Drip on the Skinny Content

May 6, 2024

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Providing content gets visitors to your website. Content that drips helps keep users at your website.

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Dripping content is a method of releasing content to your visitors to your site. The users receive the content bit by bit maybe over the course of a couple of months until they can access all of the collection.

It is also possible to drip certain content items, or even posts and require users to visit them in a certain order. In fact, requiring users to provide an email before being allowed to see more of your site could be regarded as content drip.

In this post this article, we'll provide the skinny on why you may want to use drip content for your site, and we'll show you how to get it set up. Let's do it!

Why Drip Content May Be Right for Your Site

Drip content keeps people coming back.

Drip content often requires users to be more active on your site. As they aren't able to access all the details at one time it is necessary to bring them to your site again.

Let's suppose you create an online course. It's designed to take twenty hours over a five-week time period. However, someone sits down and completes all the course within two days. Since they're done, they no longer return to your website. This could be detrimental to your business.

If users must take this course in time but they'll be required to come back several times. This will give you more views, more opportunities to market your business, and greater possibilities to connect with your user.

It's similar to irrigation of your tomato plant using drip irrigation. The idea of presenting all your information upfront to a consumer is like drenching your plant with an hose from a fire. Although the plant gets the exact amount of water in both cases, the one doused with water will soon die, whereas the one that is watered slowly over time will thrive.

Drip-based content helps users remain committed.

The ability to drip content helps keep things in check for the user.

For example, a user might sign up to an online class without having any notion of what they're getting into as far as understanding the content. After completing a few sections it is possible that they become bored or overwhelmed and decide to move on.

When you distribute the content over a certain duration, it offers users bite-sized chances to complete a portion. This is basically setting deadlines for their completion. small assignments that are distributed over some time can be less overwhelming as a whole course. Content dripping allows users time to think about the material and allows students to keep it in mind.

If you decide to distribute content by revealing new information after a user subscribes or pays for a special subscription, it will also help build commitment. Users are more likely to return because they've spent the time or, at a minimum, their email, in it.

Caution Take care when you disperse your content

The downside of all this is that there's a portion of people who'll want to complete the course or complete an entire set of content in a matter of minutes. They may have a talent they'd like to improve or a specific information requirement to know, and simply cannot put off a few months.

You may have a job which needs to be completed tomorrow or a certification which could prove beneficial right away. If the nature of your company could cause this to be difficult, look at a different strategy for dripping. This can be as simple as asking your user to sign up with an email address prior to when they read the remainder of a blog article.

The best way to find out how effective dripping is for you through experimenting with various methods on your site.

How To Set Up Drip Content on Your Site

If you decide to drip content, how do you do it?

  1. Click here to go to WordPress Dashboard Rules.
  2. You can create a new rule simply by click "Add New Rule".
  3. Under the rule, select the option Drip/Expiration..
  4. Make sure to click for button to enable the button to allow drips of contents.

There's a list of options that trigger content dripping. Users can be allowed access to content when they sign up for your site on a specific date, after they buy a product through your website, or when they purchase a certain subscription from this menu.

The Summary

Drip content is an excellent way to keep users returning to see more of the amazing products you can provide them.

Remember:

  • Drip content can aid the user to stay on track and boost your site views.
  • Additionally, it can allow users to feel engaged rather than overwhelmed or bored.
  • Some people don't like dripping or being on a schedule. Think about your target audience and the way you would like to drip your contents.
  • The content can be distributed via the plugin similar to .

Don't kill your users with a fire hose. Drip the content they need in a way that allows both of you to prosper.

 Are you having success with the drip-content method? Are you still unsure on when to drip content? Please let us know in the comments section below.

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Michelle Carpenter       Amy Michelle Carpenter co-owns a 3D printing business called STEM Garage. She is a national blog writer, YA editor, and professional marketer. She also teaches youngsters in China around 4 am in the morning since she believes it's fun.