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Sep 15, 2023
How to make a premium WordPress website

It is the Spenser Wordpress theme (c) wordpress.org

WordPress is now the most popular platform to build websites: according to 2022 data from W3Techs, WordPress powers 43.2% of all the websites in existence! One of the reasons for WordPress's success is the ability to be expanded by utilizing plugins: There around 60,000 plugins for free in WordPress's official WordPress directory of plugins along with a variety of paid-for plugins.

Like we have seen that we are a well-known extension to WordPress is membership. Membership provides a way for digital publishers and creators to offer exclusive content, services as well as products to customers (or members) for a fee and thus generating a new source of revenue.

The reason why you should join premium WordPress?

The growth in this during the pandemic because people were then forced to remain at home, and consume or create content online. The benefits of membership sites are numerous for both the site proprietor and its members (or members). Some of the benefits associated with membership sites are:

  • A steady stream of revenue: Membership sites offer an ongoing, predictable revenue stream for content creators as members pay an annual or monthly fee to gain access to exclusive content and services.
  • Community-building: Membership sites can build a sense, which can lead to more engagement and loyalty. Forums for members online provide a more formal meeting point for like-minded people to communicate with each other without the noise of such as free Facebook groups.
  • Opportunities for upselling: Membership sites can provide upselling opportunities as users may be looking to buy additional content, products and access to events in the real world and other offerings.

Using WordPress for membership sites

WordPress is an extremely strong CMS that manages content (CMS) which provides a wide range of options and capabilities for the creation of websites for membership. With its wide range of themes and plugins WordPress allows you to build a unique and fully customized user experience for your customers.

Utilizing its intuitive interface and powerful features, you can easily manage memberships, content access and payment. Making a membership-based function on your WordPress website is fairly simple due to the broad variety of available plugins. The first step is to pick a host and install WordPress.

The next step is to select Next, pick a WordPress theme that is specifically designed for membership sites. Select a theme which provides a sleek and professional style that is seamless in incorporation with plugins for membership and an aesthetically pleasing layout to ensure optimal viewing on different devices.

Setting up the membership plugins

Once you have done that then you're able to choose an appropriate membership plugin to integrate it into your site. Making a membership-based website can be a daunting task, especially if you prefer to work on your creativity output, but lack the expertise to build a technical site or aren't willing to devote time and effort building, a membership functionality.

There are a variety of WordPress membership plugins that are available and each one comes with its own list of options and features. The most well-known options are MemberPress Paid Memberships Pro. WooCommerce Memberships, and our own plugin WP.

Although it's possible to create a membership site without using an application, plugins can help make the process easier and more efficient. In general, it's not recommended to have multiple membership plugins on your site, as they may conflict with each with each other.

The below membership plugins generally are regarded to be solid and secure, so that you keep them up-to-date. To ensure fairness, we've highlighted what we believe to be the most important advantages and disadvantages of every platform.

1. MemberPress

Pros: MembersPress is designed to make it easy to restrict content, offering versatile access control to members. Integration with WordPress facilitates the management of sites and the creation of content. MemberPress has a wide range of payment options that allow for flexibility when it comes to monetizing.

MemberPress

Pros: Because MemberPress focuses exclusively on membership, full-color customization demands more technical expertise which limits design options for those who do not have technical expertise. It is possible that you will require additional plugins to enhance the functionality of branding.

2. Restrict Content Pro

Benefits Restrict Content Pro's simple interface makes it easy to implement the seamless restriction of content, making it user-friendly for site owners. The plugin supports various payment gateways, enhancing monetization options.

Restrict Content Pro

Con: Restrict Content Pro was designed to help with the gating of content. Therefore, more advanced features for membership may need add-ons, potentially increasing prices. While it's suitable for many membership models, customization might need some additional technical knowledge.

3. LearnDash

Benefits The LearnDash learning management system (LMS) enables easy course creation, drip feeding, organizing content, as well as multimedia integration. The gamification capabilities of the system engage learners and LearnDash supports various payment gateways for monetization.

LearnDash

Pros: Some users have mentioned that LearnDash is a hefty user interface that is slow and a complex interface. This learning management system was made to be comprehensive and not easy to get to grips with.

4. Paid Memberships Pro

Pros: It has strong control over content and flexible membership levels, which lets administrators manage access to content according to the level of membership, providing users with a customized experience. the option of pricing.

Paid Memberships Pro

Cons: The plugin has an unrestricted free version that is almost certainly requiring the upgrade for a decent level of customization and payment functionality. The cost for high-end customer support and the fees for payment gateways can add up.

5. WooCommerce Memberships

Advantages WooCommerce Memberships is built especially to integrate seamlessly with WooCommerce, WordPress's own e-commerce system. It offers a range of options, such as Dripping of content access control, payments integration through PayPal, Stripe and other payment gateways.

WooCommerce Memberships

Con: While WooCommerce Memberships is versatile, it was built originally to be used for online sales, not for memberships. Therefore, it may not be able to cater to all membership models and could be limiting the options for members.

6. WP-Members

Pros: WP Members provides easily customisable registration forms, with various fields to gather particular information about users during the process of signing up. The plugin gives you simple management of the roles of users, giving you the option of assigning distinct privileges to different membership levels.

WP-Members

Cons: The payment gateways for WP-Members can be limited so if you require integration that goes beyond the basic PayPal or credit card processing, you'll have to rely on third-party solutions. Similarly, if you have elaborate pricing structures, or complicated subscription models, WP-Members' capabilities may be restricted.

7. BuddyPress

Pros: BuddyPress is a forum platform that lets you create social communities online and also for creating networks inside WordPress websites. This enables users to effortlessly connect, communicate, and collaborate through profiles, streams of activity, and groups.

BuddyPress

Con: Running a BuddyPress community may require substantial server resources, specifically when the number of members grows. It could result in slower speed or larger hosting infrastructures and may not be suitable for smaller websites and firms.

It's negligent of us not to include this ! We provide a seamless integration with WordPress to allow for the an easy administration of your members as well as their access to paid content, as well as custom branding and pricing.

And perhaps most important, while we're technically a plugin, we're not able to function like most other WordPress plugins. Our Membership Management Dashboard is hosted on our own servers, and therefore doesn't put any load to your website. We offer all the essential functions ( and much more!) needed to run a successful member-based company.

Establishing the structure of membership

To offer a valuable member experience, it's essential to establish clear membership levels and determine the access privileges associated with each level. This lets you provide exclusive content and benefits to different segments of your audience. How do you accomplish this:

  • Designing membership tiers: Carefully plan your member tiers according to what value you want to deliver and the pricing structure that aligns with the goals of your company. Think about offering various levels of access including basic, premium and VIP. Each has its own unique benefits as well as features. It's useful to call the different levels unique and memorable like gold, silver and bronze.
  • Sales funnel: It's necessary to design a page for pricing on which users are able to buy membership levels. This page should include information on the various levels of membership, their features, and pricing.
  • Create sign-up and login forms: You will need to include sign-up and login forms to your site in order that users can create accounts and log in for access to the content they have joined.
  • Content restrictions: Choose your membership plugin to restrict access to premium content. It ensures only those who have the right membership level can view and access exclusive content.

Creating engaging and valuable material

Content is the core and the soul of a profitable membership site. In order to stand out from your competition, focus on creating quality and interesting material that is truly valuable for your customers.

Here are a few strategies that can get this done:

  • Understanding your customer: Take the time to understand your target group's requirements, issues and goals. Do market research and communicate with them via questionnaires, or through feedback forms and then analyze their responses to gather valuable information. This will help you tailor your content to their specific needs.
  • The site will offer exclusive resources. Provide exclusive content like videos, ebooks or templates, case studies or reports on industry that are not readily accessible elsewhere. This will entice potential members to sign-up on your site, and keep existing members engaged.
  • Consistent and regular Updates: Regularly update your membership site with fresh useful information. This not only keeps your members engaged but also enhances the visibility of your site and ranking for search engines. Consider implementing a content calendar to organize and plan your updates effectively.

Enhancing user experience

A seamless and user-friendly experience is essential to the successful operation of your membership website. By optimizing the user experience, you can increase member satisfaction as well as retention. Here are some tips to enhance the user experience for your website

  • Intuitive navigation: Ensure that your site has a clear and easy to navigate structure that makes it simple for users to locate the content they are looking for. Make use of descriptive menu labels to categorize your content according to orderly groups.
  • Responsive design: Optimize your membership website for various devices, such as tablets, desktops, and mobile phones. Responsive design ensures that your site looks and performs flawlessly regardless of what device is used by your customers.
  • The streamlining of checkout processes: Simplify the membership enrollment and the payment process to reduce friction and increase the number of conversions. Give customers a variety of payment options like the credit card Apple Pay, Google Pay or Stripe, and provide specific instructions during each step of the checkout procedure.

Conclusion: How do you build the best WordPress Membership website?

Making a top-quality Wordpress site could not be easier thanks to the huge number of customization options and the variety of plug-ins that are available. The addition of a membership feature on your website can assist in creating a profitable and lucrative online company.

It is possible to earn an income stream that is recurring in exchange for your content, an opportunity to forge a fantastic community of like-minded, loyal members. You also have the possibility to develop a deeper bond by upselling more content and access to real-world occasions.

If you're planning to provide exclusive information, sell online e-learning courses, publish your own podcast or build an online social network, creating an attractive WordPress site can assist you to achieve your membership goals. Good luck!