Nine strategies to make use of movies that are screen recorded to help you collaborate at work

Sep 9, 2023

85 percent of employees aren't working or engaged with their job.

Video communication is an excellent option to get your message across.

Let's take you through 9 methods to use video to engage teams better and guide you to create these videos using the simplest screen recorder.

The first question is what exactly does Screen Recorder mean?

It is a great tool for quickly sharing your ideas with clients and colleagues, without the need to write (and alter) lengthy paragraphs that explain an particular aspect of your business.

You don't have to worry about taking exact screenshots and marking them for specific items to be displayed. Instead, just explain your steps by using video of your screen as well as audio, which will explain the actions.

9 methods to better communicate through videos

Screen-recorded movies add a sense of genuineness to your communications by capturing the way you speak, your facial expressions and other non-verbal signals which can help in engaging your employees, and minimizing the risk of miscommunication which may arise when communicating via text alone.

Use these videos for all kinds of internal communications -- sharing performance reports or presentations, training materials and a number of other uses:

1. Executive messages

77 percent of those who have become disengaged employees say they would appreciate it if they received constant communication from their leaders, including operational updates and executives explaining the rationale behind why decisions are taken.

However, the leadership usually restricts the announcements they make to town halls, long emails and announcements made by the official department. Written communications do nothing to gain the trust of employees, and more importantly, they do nothing to motivate them.

Screen-recorded videos can serve as an intermediary between the C-suite and others in the business. Easy and quick to take, these video are more genuine and less written which allows leaders to earn the trust of their employees quicker and to create more affluent employees.

"Being visually-oriented and video-centric in your workplace communication is a powerful way of combating this. The result is that you will be forced to shed the protection and mask of edited and written communications."

2. A warm welcome to all new employees

The majority of employees are planning for departure soon because of the poor experience of onboarding that causes employees to feel unengaged.

The boring slides that show the values and goals of the business do nothing to entice new employees.

Screen-recorded welcome videos are a fantastic solution. These capture your excitement of having the new employee joining your organization without having to plan time to hold another Zoom-based meeting. Furthermore, as these videos are shown to that you are a professional, they might:

  • It is important to ensure that your employees feel welcome
  • Aid you and your colleagues in establishing rapport with the newcomer right starting

Here's a case study with Maddie Diaz, Senior Demand Generation Specialist in the firm that created the short video below that introduces her to the marketing staff.

3. Employees onboarding

Below is an EMS Interactive training video which gives quiz takers points for the answers they provide:

4. The product is walked through in walkthroughs

Teams require a thorough grasp of the advantages your product can bring prior to marketing and selling the product.

The creation of snackable feature videos is a viable way to deeper explain the product better than just a demo will.

  • Scale product education
  • The content of all media should be easily accessible
Video Library  video enterprise product

5. Walkthroughs of the process and directions

Are you aware of the " Hey, so what's next?" messages? They are a sign that employees don't have full clarity of the process.

Actually, just 4 percent of remote or hybrid employees say they know what is expected of them on the job.

Screen-recorded processes are excellent sources for setting clearly defined work goals. Encourage sales, marketing support, product, as well as other departments to create these walkthroughs available to their teams. The list of categories includes:

  • Methods Examples include the best method to use specific software, check payments, or browse within the internal databases.
  • Workflows -- What tasks occur first, then and the third? Who is accountable for what, and who will pass the ball to next.
  • Communication between teams * When can you make calls and when is it appropriate to make screen recordings and the method you can make them.

It is also possible to assist employees with solving tech-related issues with troubleshooting videos and also answer frequently frequent questions.

What's the most beneficial thing? Screen-recorded videos are efficient for developing processes for freelancers also. As an example, Shopify uses payment process guides to decrease the discussion between freelancers and management regarding the payment.

6. Just-in-time trainings

50% of employees in this TalentLMS research aren't happy with their learning program, mainly because the content isn't very relevant to them. Since it's not relevant, they tend to forget about 50-80 percentage of their training during the span of 2 days.

What's the answer?

Because of the instant application, the message is also far better retained than when employees are forced to sit through a helpful but irrelevant-in-the-moment training workshop.

"Having a platform like that is the best way to store the true source of information [let's] be able to utilize it as a link or embed code to incorporate it into our education, but still swap it around without embed codes or the links changing that has changed our lives many times over the past couple of years."

Furthermore, with the help of precise video analytics, you'll be able to track the level of engagement on your content to gauge the effectiveness of your training program.

7. Sales enablement training

Between prospecting, cold outreach along with closing deals, there's plenty of potential for sales-training emails to get thrown into the inboxes and emails of busy reps. Similar-sized training sessions that are able to will fit between hectic schedules won't be effective in keeping the interest of customers as well.

Contrarily, distributing personal sales training sessions through video can be a great option to improve the level of adoption and improve group performance. You can record different sales enablement videos sharing:

  • marketing data Share market research as well as brand-specific updates to messaging as well as briefs on leads that are coming in through bite-sized video tutorials.
  • Ideal buyer profiles go further than what an ordinary buyer's persona PDF does. Educate reps by talking through precisely what is appealing to ideal buyers, the challenges they encounter throughout their sale, and so on.
  • brand new playbooks for sales and frameworks Make screen recordings of your sales playbooks to share and source feedback for playbooks that you create. When you're done, make your ideas into video clips that encourage acceptance.

8. Project management

"New project and more upcoming events Wow, how exciting!" Never has anyone said that.

However, project meetings are the most well-known type of meetings that employees go to.

In contrast, replacing the tutorials with screen-recorded videos with a description of the the how, what, what, and what of projects is certain to reduce time for all those involved. Think of it this method:

  • Project managers are able to communicate their goals for the project and specifics and comments on their own time.
  • The team members can go through the project at their own speed and do not need to yawn throughout meetings.
  • Users can also create video clips using their web browsers in order to communicate progress information.

Pro tip: Organize videos sharing project goals and results by the campaign's name in your video library. In this way you'll be able keep an easy-to-read record of each project's "why" and the results they produced.

9. News on the team as well as updates on the team and

Team updates can easily fall into chat forums, as well as archives of emails, and some team members may be unable to receive the notifications fully.

Video-recorded updates, on the contrary, are hard to miss. They're organized by names of the team, project, or topic within your video library. They can be easily searched too. Another alternative is sharing your computer monitor in order to enhance the productivity of your employees.

Based on the person that is watching the video, group members or others who are involved in the video -- allow the viewer to view, comment, or even control specific video folders. It is also possible to remove public comments when needed.

Start recording videos for employee communication right now

Remember, screen-recorded video messages convey your feelings more clearly than any written communication can.

These videos are also helpful in closing the gaps in the communication between managers and employees. If you're in search of a simple software to create these kinds of videos, we suggest our cost-free Recorder. Simply activate it within your browser to begin recording as soon as you are able.

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