Logo

Feb 8, 2025

User-generated content (UGC) aids brands to transform the engagement of consumers into genuine marketing. It is not created by an agency, or a in-house group of creatives, UGC is an organic, unfiltered, word-of-mouth endorsement by a trusted friend. If done correctly, UGC marketing strategies can attract new customers, expand relationships with existing customers, increasing engagement and recognition of your brand.