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Making sure that customers are happy and excited to make a future purchase is crucial for any business to be successful. You simply can't rely only on new customers to sustain your company's growth.

There are a number of ways to achieve the goal of customer loyalty and retention, however the most popular method is through implementing a loyalty rewards program. Customer loyalty programs are popular, particularly among younger buyers, but many other generation of consumers are pleased with the accessibility of these rewards. In a survey of consumer behavior by Statista that nearly 80% of those surveyed said loyalty programs affected their choice to purchase.

Learn everything you should be aware of the advantages of a loyalty plan Best practices, as well as ways to increase the success of your loyalty program.