How to share videos to Instagram from YouTube, and more
Really, we don't need to remind you that Instagram is one of the largest social media platforms in the world.
This powerhouse app crossed the 1 billion active monthly users (MAU) mark in 2020. Other sources indicate that by the end of 2021 this number was more than 2 billion. It's not too bad, is it?
In this article we'll explain how you can take advantage of Instagram's huge user base to increase your visibility by promoting content you've used previously on other platforms.
Talk about...
- What is the reason to share your video on different platforms?
- How can I share a YouTube video on Instagram feed
- How to upload a YouTube video to Instagram Stories or Reels
- How do you add the video on your Instagram feed
- How to share the video on Instagram Stories as well as Reels
- How can I post TikTok videos to Instagram
- Additional resources for marketing via social media
Why should you share your video with different platforms?
While you've been busy building your profile on a platform like YouTube You may have thought at some point "Should I share my videos with other social media sites?" or something similar.
In fact, using your current material elsewhere could have several benefits like:
Wider content distribution
Cross-promoting is a little different when compared to cross-posting. The former is simply identical content on the exact same manner as you did for a different platform. The difference is that cross-promoting uses a portion of your existing content to act as a "teaser" that draws people to the original content/platform.
This has been proven and tested for a variety of popular YouTube channels to use Instagram to serve as teasers channel to bring more viewers to watch their YouTube videos. Like:
Elizabeth Zharoff uses Instagram to publish teasers for YouTube videos. She include a URL to her YouTube channel within the bio of her Instagram bio.
Reach brand new audiences
If you think your company may be having a little slowdown on another platform, Instagram is a great location to connect with new customers. If you utilize hashtags, and other functions, as well as publishing quality content, you could see the reach rate increase from 1.2% (for accounts with >200k followers) up to 5.4 percentage for accounts with more than 10k followers.
Repurpose older videos
Did you have a great video your viewers liked on your first platform? If the message of the video is still relevant (i.e. doesn't contain outdated information) is it worthwhile to give it a new life on Instagram.
This way it will increase the impact of your original content and not have to perform any work in creating completely brand new content for your smaller audience on Instagram. With 93% of marketers agreeing that video content helps build brands' visibility, it's definitely an all-win situation!
How to post a YouTube clip to your Instagram feed
One of the easiest platforms to cross-promote in conjunction with Instagram is of course, YouTube.
And while the whole process of cross-promoting regardless of platform would be easier if you already have videos from the beginning on your smartphone or computer, mistakes occur. You might've deleted files to free up space or accidentally lost your footage in the digital gap.
(We understand. Happens to the best of us. It's the reason video professionals typically own the weight of in hard drives.)
So what do you do when you don't anymore have your OG data stored on your hard drive?
If the video you uploaded is not being uploaded to YouTube or an alternative video hosting platform, there are two methods to do this: (1) using a YouTube conversion tool, and (2) download the video directly from YouTube. YouTube channel.
Making use of a YouTube video conversion
1. Locate an YouTube Converter
In this step it is necessary to locate the YouTube converter or downloader. There are a lot of free ones to download online, however be cautious. Some of them may cause harm to your device or computer through viruses. So be sure to have some anti-virus protection. In this example, let's use onlinevideoconverter.com:
2. Go to your chosen YouTube video, and copy the URL into the program.
Visit your YouTube video and get the URL, either the shorter one or the address bar doesn't matter. Copy the URL and insert it into the search box inside your YouTube video converter tool.
3. Download and re-upload the video onto Instagram.
After that, hit on the "Start" button in order to download or convert the video.
For the tool above, pressing download initiated a file download right away. Some tools may have a separate tab (which may be untrustworthy). close that tab and the real button to download should appear within the tab you opened.
From there, you'll want modify your video in order so that it is Instagram-ready. It is possible to cut the footage into Reel length, or splice into clips in order to lure viewers to watch the whole video on YouTube.
Then, transfer the edit video on Instagram using the following option:
downloading the video on your YouTube Channel
The other, easier option to download your YouTube video onto your computer is to head to your YouTube channel content page (assuming you're able to access the channel's content page), find your video and click on the options to download it right there:
After downloading the video from YouTube and the next procedures are exactly the same when you were using an YouTube conversion tool.
How can I share a YouTube video on Instagram Stories or Reels
From there, however, you'll have to modify your video to fit the right aspect ratio for phones (9:16) With this being in mind, here's the way you need to do:
1. Download the YouTube video you want to download.
Follow the steps for sharing the feed to share above.
2. Send your video file to your favorite video editing software.
3. Create your video in 9:16 aspect ratio.
In this example I'm making use of Create to edit. When you just click the button to import your video and you'll see the next screen:
Simply click on either the Edit or Trim button highlighted and choose the Editor option. All you have to do is hit the Ratio icon at the top, and select 9:16.
Then, hit save, and you'll have the new aspect ratio!
4. Upload and download again to Instagram.
Like the earlier instructions, you'll need to download your video from your editing program and then upload it to Instagram. However, you'll need to do this step via your mobile device since it's not yet possible to use Instagram from your computer to upload Reels or Stories.
If using a Mac or a Mac, you may airdrop the video from my Mac onto your iPhone. However, if you have an PC or Android phone, you'll need to utilize Bluetooth, USB, or the Cloud Storage service to get the movie onto your smartphone.
Once it's on your phone then open Instagram and upload it as reel or a Story. If you decide to upload it with Stories take note of mind that Instagram can cut your videos into segments if it's too long.
How do you share videos to the Instagram feed
1. You can make any adjustments you want prior to Create.
When you've finished editing After editing, the video automatically saves a fresh version of the video to ensure you still have the old version.
2. Download the video on .
makes downloading your videos super easy. Just head over to the latest videos you have, then click on the three dots, then select download.
When you download, you will be presented with several options of video quality ranging from 240p up to the video's original resolution.
3. Upload your uploaded video on Instagram.
The same steps 3 in the previous article for uploading your video to Instagram.
How can I post the video on Instagram Stories and Reels
This process is exactly identical to the one I've explained on the "How to share a YouTube video on Instagram Stories, or Reels" area, but without the first few steps of downloading the video off YouTube.
So in this case you should follow the steps from Step 3 since you're already on . A side note: you'll be able to easily upload your new 9:16 video to TikTok (if you're a member of a business account) by using the "Share on Social" option you'll see near the "Save" button or beneath the video's library.
How do I share TikTok videos to Instagram
A common mistake people make when sharing videos from TikTok to Instagram is by using the native TikTok sharing feature. Sounds counterintuitive, right?
The option, you can embed a TikTok watermark to the video. According to Instagram, they've made algorithm updates to make watermarked videos "less accessible" to users.
To stay clear of the costly advertising sin of going unnoticed, follow these two simple actions:
1. Download your video on TikTok.
It's a shame that TikTok does not make it simple to download videos from the app without the watermark and you'll have make use of a third-party application for assistance. There are a few options:
2. Make the sound effects from that TikTok video.
When you upload your watermarked TikTok video on Instagram make sure you are aware of the copyrighted sound.
TikTok offers a collection of music for its users to download and use for only on their platform as well as Meta (Facebook and Instagram) can easily detect the upload of copyright-protected content. In this case it is necessary to employ an editing tool such as InShot (a my personal favourite) to eliminate the sound from the video and replace it with your own.
3. Re-upload to Instagram.
After you've completed the edits, all that's left to do is re-upload the video from your device to Instagram. TikTok videos are already in the aspect ratio 9:16 They make excellent Stories or Reels.
But, you could simply post them as Feed videos as Instagram doesn't auto-resize feeds to 1:1 aspect ratios.
More resources for social media marketing
Since Instagram tends toward video-based content and video-based content, it's an excellent possibility to make use of Instagram to promote cross-promoting YouTube as well as TikTok content. Are you ready to market your content via Instagram as well as other channels?
If you have videos that require some space, it's an ideal HQ. Additionally, it is possible to distribute your content across the social networks with just a few swift clicks.