How to embed videos on Your Site (from Wordpress to Wix) |
At this point, we're likely to be familiar with the potential of video for marketing -particularly when it pertains to online stores. But what you may not be aware of what to do is to get video onto your site in a way that can extend the duration of your website and boosts conversions during the process.
If that's the case for you, then you've come to the right place. This article has all the information you need to know about how to embed video on your website. Let's dig in.
Why do you embed videos?
Google Analytics data shows that those who convert are more than 10 times the normal time spent on the site. The longer your visitors stay on your site more likely that you will make sales.
That means you should be trying to keep users on your site (and engaged) for as long as possible. Video on your site is a great way to increase the duration of your sessions -- as well as boost conversions as well. As an example, marketer Blake Aylott observed a 100 percent increase in the amount of time spent on a page following the addition of a single video on the homepage of a customer's.
Additionally, viewers who watch product videos are anywhere from 64 to 85% more likely purchase. Integrating video into your website should be a no brainer to increase conversions.
Embedding videos vs hyperlinking or uploading videos
From a perspective of powerful video could be in your data analysis You're now ready to include videos to your website. There are three choices:
- Directly upload the video onto your website
- Link out to the video
- Insert the video
How do you choose which option you should use? The video you upload directly could make your site slower. We all know how the speed of your site can increase the bounce rate of your site and you shouldn't choose to do this.
If you embed videos on your site the viewers are required to leave your site in order to watch the video on a different tab. It diverts them away from your website and negates the goal of using videos for extending the time on your website.
The way to embed a video is the best combination of both. It's the Hannah Montana theme song* If you embed a video, it appears on your website as though it had been posted, however you don't have to worry about the speed of your site because it's hosted elsewhere (like in the case of). This is the ideal option to bring users to your site -- and keep them there.
The benefits don't stop there but. Below are some other reasons to add video to your side:
- SEO. Embedding video provides you with the opportunity to optimize your video title, description and the transcription.
- Storage and bandwidth limitations. Because your video is hosted on another site, you don't have to fret about using up the bandwidth or storage.
- Video quality. If you host your video on platforms like YouTube, each video is optimized for optimal viewing depending on the Internet connection.
How to embed videos?
The process of learning the best way to embed video is super easy. What you must complete is to follow the steps outlined in the following article and you'll be ready to embed your very first video. As a shortcut, check out the video tutorial to get familiar with how to do it.
Step by stepon how you can embed your videos
- Click embed or share
Hit embed on your video settings or hit the Share button (the tiny paper airplane) on the video player itself.
- Paste the embed embed code to your website
After that, press the embed code icon , and paste or copy the code to your web page.
- For social, embed the videos directly from
If you are directly embedding your videos on the social media platforms then you may use buttons on social media as a shortcut for embedding videos onto your preferred platform. Make sure to copy and paste the latest embed code in order for those to take effect.
- Make your own video player
Before embedding your video, be sure to customize your video player by hitting "Player" to the right-hand side of the video webpage. This allows you to alter the format of the video your site's audience views
To get them, navigate to the "Embed" section in your settings for video. Here, you can customize embedding player settings and even create a preset for convenience. Once you've done that, hit"Embed" or the "Embed code" button in the top right corner and then copy/paste to the destination you want.
How do I embed YouTube videos?
If you are learning embed video content from YouTube Begin by going towards the YouTube play page. Click the Share button, then clicking Embed. Next, all you have be doing is to duplicate the embed code and then paste the embed code.
If you want to customize an embedded YouTube video, you can alter the controls for displaying/covering or set your video to begin at a specific timecode. To further customize, you can add autoplay, color, language, looping, and other parameters in the iframe embed.
How do I embed the video on Facebook? Facebook video?
Embedding an Facebook video is incredibly easy. If you come across a video that you would like to embed, all you need to do is tap the three dots in the upper right-hand corner and press "Embed".
You can even include the full post using the check box. Doing this allows you to add the video to your site, along with the caption that goes with it.
How can you embed a video to a Shopify site
The first step to uploading a video on your Shopify website is to take the embed code from the video. It is done via the website the video comes via (like , YouTube, Facebook or other. ).
Next, log into your Shopify admin dashboard and navigate to the page you want the video to live on.
Once you're on the right page, select Rich Text Editor, then select the video icon on the toolbar. An open window should be displayed that allows you to paste your embed code. After you've copied the embed code, press "Insert video" and you're done!
Add video directly into Shopify with
Shopify has a relationship with which makes it easier to embed a video to your website. When you're creating pages on your Shopify website, you'll be able to take the URL for the video you'd like to add and paste it directly into the page builders. Simply pasting the link will embed the video into your site.
How do I embed a video in WordPress
When it comes to embedding videos in WordPress you can choose from three choices: you can use the embed codes, copy and paste your URL or use a plug-in for a specific video platform
Option 1: Make use of the embed code
Utilize the embed code if you'd like to change the video display or if your video is hosted in a WordPress-compatible platform. automatic embed tool doesn't support.
To embed the code in your WordPress site, you must go to the Text editor to modify the HTML on your site.
Locate the place within your HTML in which you would like the video to be placed and leave your cursor there. Copy your embed code and paste it onto that spot. Then, press Publish to save the work and check the preview on your page to ensure that your video is active and placed in the right spot in your web page.
Option 2. Copy/Paste
In the event that you're using a web-based video hosting service like YouTube that, you won't require the complete embed code. All you have to copy the embedding URL and paste it into your Visual editor on WordPressNo programming is required!
Option 3: Video platform plug-in
WordPress also enables users to download plugins to the platform, which makes embedding video easier. A few of these options include , YouTube and Dailymotion.
How can I include a video on the Wix website
How to embed video on the Wix website follows the same procedure as the process used by WordPress. If your video platform is compatible with Wix and you have the option to embed the URL of your video. Otherwise, you'll have to use your video's embed code.
Option 1: Apply the Embed Code
Begin by copying the embed code for your video. After that, launch the Wix Editor and then click "More" to find the HTML Iframe. Insert your embed code in the iframeand click "Save" then the video will be active.
Option 2: Copy/Paste
If you want to use the Copy/Paste option start the Wix Editor, click the "+" icon and choose "Video." Then, you'll select the platform you want to host your video on under "Single Videos Player." Next, click "Change video" and paste your video's URL. You can alter the playback and control options by adjusting the toggles and include your video's description in the "What's inside the video?" field.
Wix makes it easy to change the placement and size of your video- all you have to do is drag and drop. You must ensure that you press "Save" before exiting the editor.
How to embed a video in Squarespace
Adding a video to Squarespace is pretty similar to the platforms above. You still have the option to include an embed code or URL.
Start by opening the website builder and then adding a block which allows video. Next, either copy and paste the URL, or use the embed button to copy your embed code.
Customization options for customization on Squarespace is limited. You can edit the title and description of the video as well as create your own thumbnail by disabling the "Use Thumbnail" circle. When you're making use of embed codes then you'll be able to make use of the more advanced display settings that are provided by your host and also enable autoplay.
Types of videos to put on your website
The ability to have a variety of video content embedded across your website and social platforms is an excellent way to effectively increase customer interaction. Below are a few examples of the different types of video content you could create with the intent to embed into your business's website.
Company and 'about us' videos
Product explainer videos
Distributing product explainer videos, films that walk the user through the directions for or specifications for the product are crucial to any strategy for digital marketing. Short and concise, explaining videos for products enable viewers to absorb the information about your product or service effortlessly.
FAQ videos
FAQ videos answer any questions potential customers may have regarding the product or service you offer and seek to provide immediate answers. Creating a FAQ video is an innovative way of engaging with your target audience and increase confidence in your brand.
Testimonials and case studies
A video that features customer reviews or experiences regarding your company can be another great method of marketing to attract customers. Consider this approach right now using one of our stunning testimonial templates.
Event trailer videos
Have an exciting webinar you want to promote? Participating in a meeting you'd like clients or coworkers to be aware of? Try your hand at creating an event trailer video that will get your target audience excited about your event
It's time to begin making
Embedding video on your site is easy once you know the best practices to follow for the platforms you're using. Making the effort to add a few videos onto your site can draw visitors to your website, and will keep them there, improving the likelihood that they'll make purchases.
Once you know how to embed videos to your website (and the nuts and bolts of embedding the video on other platforms) It's time you start making professional-quality videos!