CEOs, let's reimagine working together.

Feb 24, 2023

In the last month, I took part in a panel discussion about quitting at the annual World Economic Forum meeting in Davos. We live in a rapidly evolving world for employees and I'm struck by the fact at how we, as the leaders, are engaging in numerous of the pertinent questions. What is the best way to weigh the advantages as well as the drawbacks as well as the opportunities and risks that are presented with AI as well as the requirement to create better and more sustainable companies.

But one question is worthy to be given more consideration The workforce of our generation is evolving technologically, the ways you conduct business as well as post-pandemic behavior as well as expectations changing...don't the leaders of our generation must adapt?

The entire generation of Digital Natives entering the work force. They have grown up making and sharing videos instead of making calls or texts or texting, and they think of TikTok or YouTube as the most reliable sources of information. As for their private lives, they're extremely connected as well as extremely active.

However, in their professional lives it's quite a different story. There are substantial reductions in the level of engagement and satisfaction in remote Gen Z and younger millennials. A mere four percent of youngsters who work remotely or in hybrid settings know what they are expected to do when they work, and greater than half Gen Z employees are ambivalent or aren't engaged in their work environment. When we consider that employee engagement is the top indicator of workforce productivity , this has huge implications for all businesses and for the profit of every business.

What's causing this disconnection? In the workplace, as well as within our personal lives, we all want to feel part of some bigger picture than we are. There is a deep desire to be part of something bigger, and have an identity that is transparent, unfiltered, and human. The more that our population becomes digitally distributed and artificial intelligence-enabled as well as ad-hoc more difficult it becomes to experience a true feeling of connection each day. In particular, we've not yet adapted our methods of interaction with the next generation. There is still a common practice for us to request employees to peruse a long document or send long emails, and take part in boring events. We are informed about layoffs as well as the company's priorities via communications which are so automated and scripted which they are able to be developed by ChatGPT. Our only insight as executives are able to gather is from surveys of engagement that are generic and live events that are less popular and have higher drops, along with sometimes snarky chats or Q&A.

The old model of management is no longer working for us. We need to alter the way we as leaders show up and communicate with our employees. Similar to how we're focusing on reskilling our workforce in an environment of changing population size, demographics and technological trends as well, we must improve our leadership skills to better create trust and connections at a higher level.

I've attempted a number of these over the past several years . Here are a few strategies I've been studying and employing and I believe they will aid to present differently and better lead

     1. Realize who you are, and be yourself.

GIF of Anjali and the  Executive Leadership team during the pandemic

At the start of the epidemic, I participated in a town hall meeting for the world near my home within Flint, Michigan -- exhausted, I was wearing pajamas, made from velour as well as my son who is a toddler, and my grandmother shuffled through the background.

It was perhaps my most successful communication in my life.

Why? because it was not scripted, in a chaotic, vulnerable, or chaotic. It's very easy to get caught up in "us against us against us against them" interactions when we work at a company, particularly when under pressure or have to face challenges. It's not difficult to picture "leadership" as an unnamed and unrecognizable machine. Achieving first in your video communication can be an effective deterrent. It forces you to remove the shield and protection of your text or edits. The best way to be clear about it is to look exactly like you are.

In the end, there will be instances of leaders who were vulnerable, and this backfiring...but I believe that in most cases, the problem was that it was too performative. It's crucial the part of you to make mistakes before your group. Our flaws make us humans. And we all want for our leaders to take risks. This inspires us to follow them even more.

     2. Start by asking "why . "

Like many leaders, I've faced tough decisions throughout the course throughout the course of the calendar year. As a leader, in the past I've taken the executive decision and layoffs, as well as closing down and restructuring initiatives to improve effectiveness. My job is to take the difficult decisions that do not go over well with the public, and to implement changes quickly across our organization.

With a rising number of cases, employees are craving transparency behind these choices - not only"the "what" but also more importantly, the "why". The desire is to understand the bigger marketplace or competition, the trade-offs considered and considered, and the procedure employed and when it was.

The conventional comms strategy will say that when you're facing a problem that requires critical communication with limited time, start by asking the "what" prior to getting to the crux and necessary steps. However, I've been more successful in getting people to embrace a difficult option when I consider my employees as major people who must be cognizant of the situation.

Therefore, starting with "why" is a first guideline for every communication . There will be always limitations in being completely transparent (legal or PR-related or risk to the client) however, I've observed that the vast majority of perceived hurdles to transparency can be defined as. Perceived. Some people may not agree with your decision-making, but I could argue that even if they do, they are not performing your job. They will however recognize and appreciate your decision by starting with the reason of the decision.

     3. Spend money on in-person meetings in order to learn about each other better.

Anjali smiling with the  team based in Ukraine
Our Ukraine team are currently in NYC to celebrate the kick off of our business

Yes, I can see the irony of the head of a business that makes videos like this. One of my most memorable experience in the last few months was the fact that we the wrong speed and weren't intentional enough in bringing the teams we have in actual life.

In the month of January, just one week after announcement of layoffs, we hosted an event to celebrate our business in NYC. Our employees flew in from more than 12 countries. There were employees from Ukraine who took trains or planes to get there. We avoided the standard celebration confetti and went with a low-key style on a tight budget. This was among the most stimulating and necessary decisions I've ever made.

Power is increased in the event that, as leaders, you travel to meet your team members no matter where they are. I have a fully distributed executive team that spans eight different locations that span from Seattle up to Switzerland. Many were hired over the last year, which means that we the team is still in its early stages but we're only starting to become a cohesive team. To aid in the faster edification of the team, we began hosting offsites for the city of each leader's residence. The group hung out with the CFO's mom at her home's fireplace, in Vermont. The Sales Head donned his apron, and we made frittatas to eat breakfast. We ate at the Head of Product's dining table.

Josh, Head of Sales at , sharing frittatas during a leadership offsite event.
Head of Sales who makes frittatas

The epidemic gave us the capability to look into people's home and life. If we could use this and include it in the daily routine, it's possible to create greater cohesion and higher-performing teams.

     4. You can switch Between "lean back" to "lean forward" experiences.

A crucial communication skill will soon be the ability to develop "lean forward" events instead from "lean back" broadcasts. Our focus spans diminishing (now less than 8 seconds that is less than the length of the length of a goldfish!). However, we still connect with one another through email you can open, or a grand town hall you can sit and watch.

The burden on engagement reflected in our data, and the amount of time to not watch a video has decreased over the past several years. If we don't alter our approach, the habit of letting people tune out is going to seriously hamper the ability of ensuring that our teams are in sync and productive.

The key here is shifting our mindset and embracing new issues. Generation X is entering the workforce and has a leg up on us due to their capacity to generate and record rich and authentic data. They're ahead of us due to the fact that they're no longer subject to the limitations which we've experienced for years working in the traditional workplace.

The truth is that employees don't leave jobs; they let managers go. Well, CEOs are the top leaders. According to a survey of over 113,000 leaders top key to a successful leader is their trustworthiness to their staff. As leaders, we must teach that we can be present in more genuine, exciting and reliable ways. I'm betting that CEOs who accept this exciting modernity will be more effective in leading the future generation of employees. They'll have better information and be more involved in teams scattered all over the world as well as align employees in order to produce better results and develop long-lasting partnerships which produce exceptional results. They'll cease communicating and improve their communication skills.

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